E.5 Identify and comply with requirements for making public statements about professional activities (e.g., social media activity; misrepresentation of professional credentials, behavior analysis, and service outcomes).

Identifying and complying with the requirements for making public statements about professional activities involves following ethical guidelines when sharing information about one’s work, credentials, or behavior analysis in public forums, including social media. This ensures that information is truthful and accurate and does not misrepresent the profession, services provided, or qualifications.

Example for Social Media Post: A BCBA wants to share general tips on improving communication skills in children with Autism Spectrum Disorder (ASD) on their professional social media account. To comply with ethical guidelines, the BCBA ensures:

  • The post does not include any specific client information or case details that could lead to identifying a client.
  • They clearly state that the tips are general strategies and do not guarantee specific outcomes.
  • The BCBA provides a disclaimer that parents and caregivers should consult with a professional for individualized assessment and intervention.
  • Their credentials are accurately displayed without claiming expertise or results beyond their actual qualifications.

E. Ethical and Professional Issues

E.1. Identify and apply core principles underlying the ethics codes for BACB certificants (e.g., benefit others; treat others with compassion, dignity, and respect; behave with integrity).

E.2. Identify the risks to oneself, others, and the profession as a result of engaging in unethical behavior.

E.3. Develop and maintain competence by engaging in professional development activities (e.g., read literature, seek consultation, establish mentors).

E.4. Identify and comply with requirements for collecting, using, protecting, and disclosing confidential information.

E.5. Identify and comply with requirements for making public statements about professional activities (e.g., social media activity; misrepresentation of professional credentials, behavior analysis, and service outcomes).

E.6. Identify the conditions under which services or supervision should be discontinued and apply steps that should
be taken when transitioning clients and supervisees to another professional.

E.7. Identify types of and risks associated with multiple relationships, and how to mitigate those risks when they are unavoidable.

E.8. Identify and apply interpersonal and other skills (e.g., accepting feedback, listening actively, seeking input, collaborating) to establish and maintain professional relationships.

E.9. Engage in cultural humility in service delivery and professional relationships.

E.10. Apply culturally responsive and inclusive service and supervision activities.

E.11. Identify personal biases and how they might interfere with professional activity.

E.12. Identify and apply the legal, regulatory, and practice requirements (e.g., licensure, jurisprudence, funding, certification) relevant to the delivery of behavior analytic services.